{"id":455,"date":"2025-01-06T12:19:10","date_gmt":"2025-01-06T13:19:10","guid":{"rendered":"http:\/\/www.kassandramangaka.com\/?p=455"},"modified":"2025-02-11T15:25:16","modified_gmt":"2025-02-11T15:25:16","slug":"the-7-best-real-estate-website-builders-for-2025","status":"publish","type":"post","link":"http:\/\/www.kassandramangaka.com\/index.php\/2025\/01\/06\/the-7-best-real-estate-website-builders-for-2025\/","title":{"rendered":"The 7 Best Real Estate Website Builders for 2025"},"content":{"rendered":"<p>Real estate websites are an excellent way to show off your brand and give potential clients a sneak peek into what it\u2019s like to work with you. With so many choices for building websites for real estate, picking the right one can feel overwhelming. That\u2019s why I\u2019ve put together a list of the best real estate website builders out there. Follow this guide to find the perfect platform to boost your business. Let\u2019s take your real estate game to the next level!<\/p>\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/easy-agent-pro-main\/\" target=\"_blank\" rel=\" noopener sponsored nofollow\">Easy Agent PRO<\/a>: <\/strong>Best for all-in-one lead gen<\/li>\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/incom-theclose-main\/\" target=\"_blank\" rel=\" noopener sponsored nofollow\">iNCOM<\/a>:<\/strong> Best for value<\/li>\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/placester-theclose-brewb\/\" target=\"_blank\" rel=\" noopener sponsored nofollow\">Placester<\/a>:<\/strong> Best for concierge service<\/li>\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/luxury-presence-theclose-main\/\" target=\"_blank\" rel=\" noopener sponsored nofollow\">Luxury Presence<\/a>: <\/strong>Best for luxury markets<\/li>\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/lofty-theclose-main\/\" target=\"_blank\" rel=\" noopener nofollow\">Lofty<\/a>: <\/strong>Best for AI-powered platform&nbsp;<\/li>\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/real-geeks-theclose-main\/\" target=\"_blank\" rel=\" noopener sponsored nofollow\">Real Geeks<\/a>: <\/strong>Best for website templates<\/li>\n<li><strong><a href=\"https:\/\/app.theclose.com\/goto\/agent-fire-theclose-main\/\" target=\"_blank\" rel=\" noopener sponsored nofollow\">AgentFire<\/a>: <\/strong>Best for affordable customization<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"Picks\">The Close\u2019s Top Picks for Best Website Builder for Real Estate<\/h2>\n<table id=\"tablepress-2418\" class=\"tablepress tablepress-id-2418\">\n<thead>\n<tr class=\"row-1\">\n<th class=\"column-1\">Type of Software<\/th>\n<th class=\"column-2\">Best for<\/th>\n<th class=\"column-3\">Starting Price<\/th>\n<th class=\"column-4\">Learn More<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/easy-agent-pro-main\/\" target=\"_blank\" rel=\"nofollow noopener\">Easy Agent PRO<\/a><\/strong><\/td>\n<td class=\"column-2\">All-in-one lead gen<\/td>\n<td class=\"column-3\">$179\/month + $199 activation fee<\/td>\n<td class=\"column-4\"><a href=\"#Easy\">Easy Agent Pro \u2193<\/a><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/incom-theclose-main\/\" target=\"_blank\" rel=\"nofollow noopener\">iNCOM<\/a><\/strong><\/td>\n<td class=\"column-2\">Value<\/td>\n<td class=\"column-3\">$54.95\/month (billed annually) + $250 setup fee<\/td>\n<td class=\"column-4\"><a href=\"#iNCOM\">iNCOM \u2193<\/a><\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/placester-theclose-brewb\/\" target=\"_blank\" rel=\"nofollow noopener\">Placester<\/a><\/strong><\/td>\n<td class=\"column-2\">Concierge service<\/td>\n<td class=\"column-3\">$29\/month<\/td>\n<td class=\"column-4\"><a href=\"#Placester\">Placester \u2193<\/a><\/td>\n<\/tr>\n<tr class=\"row-5\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/luxury-presence-theclose-main\/\" target=\"_blank\" rel=\"nofollow noopener\">Luxury Presence<\/a><\/strong><\/td>\n<td class=\"column-2\">Luxury markets<\/td>\n<td class=\"column-3\">$500\/month<\/td>\n<td class=\"column-4\"><a href=\"#LuxuryPresence\">Luxury Presence \u2193<\/a><\/td>\n<\/tr>\n<tr class=\"row-6\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/lofty-theclose-main\/\" target=\"_blank\" rel=\"nofollow noopener\">Lofty<\/a><\/strong><\/td>\n<td class=\"column-2\">AI-powered platform<\/td>\n<td class=\"column-3\">$499\/month + $500 startup fee<\/td>\n<td class=\"column-4\"><a href=\"#Lofty\">Lofty \u2193<\/a><\/td>\n<\/tr>\n<tr class=\"row-7\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/real-geeks-theclose-main\/\" target=\"_blank\" rel=\"nofollow noopener\">Real Geeks<\/a><\/strong><\/td>\n<td class=\"column-2\">Website templates<\/td>\n<td class=\"column-3\">$299\/month + $250 startup fee<\/td>\n<td class=\"column-4\"><a href=\"#RealGeeks\">Real Geeks \u2193<\/a><\/td>\n<\/tr>\n<tr class=\"row-8\">\n<td class=\"column-1\"><strong><a class=\"thirstylink\" href=\"https:\/\/app.theclose.com\/goto\/agent-fire-theclose-main\/\" target=\"_blank\" rel=\"nofollow noopener\">AgentFire<\/a><\/strong><\/td>\n<td class=\"column-2\">Affordable customization<\/td>\n<td class=\"column-3\">$149\/month + $600 setup fee<\/td>\n<td class=\"column-4\"><a href=\"#AgentFire\">AgentFire \u2193<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2418 from cache --><\/p>\n<h2 class=\"wp-block-heading\" id=\"Easy\">Easy Agent PRO: Best for All-in-One Lead Gen<\/h2>\n<div id=\"tc-scorecard-108860\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Easy Agent PRO\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2023\/10\/Easy-Agent-Pro-logo-300x61.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>Month-to-month and annual plans<\/li>\n<li>SEO-optimized content provided<\/li>\n<li>Integrations with outside CRMs<\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>Manual lead routing<\/li>\n<li>No CRM features<\/li>\n<li>Time-consuming and difficult to set up<\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.9<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.8<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.5<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">1.5<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.6<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.8<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose Easy Agent PRO<\/h3>\n<p>Among the best website builders for real estate agents, Easy Agent Pro (EAP) stands out because of its impressive <a href=\"https:\/\/theclose.com\/top-real-estate-lead-generation-companies\/\">lead generation<\/a> capabilities. Even the basic plan offers essential tools to capture and manage leads effectively. <a href=\"https:\/\/theclose.com\/idx-real-estate-website\/\">Create a website with IDX integration<\/a>, access a CRM, use direct communication tools, and benefit from a ton of apps to create a system that works for you. As a bonus, you\u2019ll get weekly content to enhance your search engine ranking. This focus on SEO makes EAP a strong choice for the best real estate website builder.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Website building features\" class=\"wp-image-96323 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/animatedgif_home9.gif\"><figcaption class=\"wp-element-caption\">Website building features (Source: <a href=\"https:\/\/www.easyagentpro.com\/\" target=\"_blank\" rel=\" noopener\">Easy Agent Pro)<\/a><\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Text-to-lead:<\/strong> Set it and forget it by composing a <a href=\"https:\/\/theclose.com\/real-estate-text-message-scripts\/\">text response<\/a> that gets sent out when a lead submits a form. A unique textable code also automatically registers users as leads to your CRM.<\/li>\n<li><strong>Squeeze: <\/strong>The platform\u2019s highly <a href=\"https:\/\/theclose.com\/real-estate-landing-pages\/\">customizable landing pages<\/a>, dubbed \u201cSqueeze,\u201d are designed to maximize your lead capture rate. These conversion-focused sites enable you to create lead capture forms, <a href=\"https:\/\/theclose.com\/single-property-websites\/\">single property pages<\/a>, and open house sign-ins, all with the ease of an app.\u00a0<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Easy Agent PRO<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"iNCOM\">iNCOM: Best for Value<\/h2>\n<div id=\"tc-scorecard-108863\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"iNCOM\" class=\"lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/InCom-logo-900x400-1-e1676278716366-300x103-1.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>30-day trial <\/li>\n<li>Integrated CRM + lead gen<\/li>\n<li>Single agent and team options<\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>Limited template designs<\/li>\n<li>Additional price for premium themes <\/li>\n<li>Additional fee for full customization<\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.7<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.5<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.6<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">1.5<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.6<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose iNCOM<\/h3>\n<p>iNCOM has all the functionality without the steep price tag you might find with fancier platforms. If you\u2019re a new agent, this is a great option for quickly running your real estate business. Take advantage of an IDX-enabled website, lead capture, plus a <a href=\"https:\/\/theclose.com\/best-real-estate-crm\/\">client relationship manager (CRM)<\/a> to manage all your leads. Its overall value makes iNCOM one of the best real estate website builders for those on a budget. But don\u2019t take our word for it, test it out for yourself with the risk-free 30-day money-back guarantee.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"1000\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"A map showing property listings with a preview of a few listings with additional details.\" class=\"wp-image-108864 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/unnamed-27-1.png\"><figcaption class=\"wp-element-caption\">Sample website search tool (Source: <a href=\"https:\/\/www.incomrealestate.com\/sites\/default\/files\/maplyAgent2_0.jpg\" target=\"_blank\" rel=\" noopener\">iNCOM)<\/a><\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Multiple domain syndication:<\/strong> If you have multiple <a href=\"https:\/\/theclose.com\/real-estate-domain-names\/\">domains<\/a>, you don\u2019t have to choose one. iNCOM allows you to direct an unlimited number of domains to your website.<\/li>\n<li><strong>Website language translation:<\/strong> Open your website to various prospects by allowing them to translate your website into their language of choice.<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit iNCOM<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"Placester\">Placester: Best for Concierge Service<\/h2>\n<div id=\"tc-scorecard-108865\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Placester\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2022\/09\/placester-300x34.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>Code-free site editor<\/li>\n<li>Easy IDX integration in every package<\/li>\n<li>Unlimited updates and maintenance with the DIFM packages<\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>Limited customization &amp; CRM<\/li>\n<li>No team management features<\/li>\n<li>Long lead time to get the site up and running<\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.6<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.2<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.4<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">2.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.4<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.6<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose Placester<\/h3>\n<p>Placester offers a unique Do It For Me (DIFM) concierge service, one of its major selling points. You won\u2019t find this feature among the other best real estate website builders for agents on this list. It\u2019s hard to beat Placester\u2019s high-end, lead-generating websites for the price, especially if you\u2019re adding on the editing and maintenance service. With this platform, you have the support you need behind the scenes to focus on making connections and <a href=\"https:\/\/theclose.com\/relationship-marketing-real-estate\/\">building relationships<\/a>.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"760\" height=\"480\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Codeless website\" class=\"wp-image-96321 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/Placester.webp\"><figcaption class=\"wp-element-caption\">Codeless website (Source: <a href=\"https:\/\/placester.com\/\" target=\"_blank\" rel=\" noopener\">Placester<\/a>)<\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Code-free site editor: <\/strong>If you\u2019re going the DIY route, you can build a real estate website in a few hours without learning how to code.<\/li>\n<li><strong>Marketing Academy: <\/strong>Access content to help you use the <a href=\"https:\/\/theclose.com\/real-estate-marketing-ideas\/\">best marketing practices<\/a> to boost your lead gen efforts.\u00a0<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Placester<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"LuxuryPresence\">Luxury Presence: Best for Luxury Market<\/h2>\n<div id=\"tc-scorecard-108866\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Luxury Presence\" class=\"lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/luxury-presence-logo-300x119-1.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>SEO services<\/li>\n<li>Expert local content <\/li>\n<li>IDX home search <\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>Higher cost <\/li>\n<li>Pricing not available on the site <\/li>\n<li>Slow response time and onboarding<\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.6<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">0.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.1<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.5<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.9<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose Luxury Presence<\/h3>\n<p>Luxury Presence provides beautiful, high-end website designs customized to reflect your business branding. While this website builder option is the most expensive on our list, it is specifically tailored for the <a href=\"https:\/\/theclose.com\/how-to-become-a-luxury-real-estate-agent\/\">luxury market<\/a>. Luxury Presence offers a range of expert marketing solutions, including IDX home search features, digital CMAs, and brokerage services. You also have access to expert, localized content that helps position you as a local authority in your market.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"719\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Screenshots of three different example website showing different template options.\" class=\"wp-image-108867 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/unnamed-28-1-1200x719-1.png\"><figcaption class=\"wp-element-caption\">Website examples (Source: <a href=\"https:\/\/www.luxurypresence.com\/\" target=\"_blank\" rel=\" noopener\">Luxury Presence<\/a>)<\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Referral network:<\/strong> In-app messaging and video calls enable you to connect with other network members. Use the listing feed and position yourself as an <a href=\"https:\/\/theclose.com\/real-estate-farming\/\">expert in your area<\/a> to drive more referrals.\u00a0<\/li>\n<li><strong>ROI calculator: <\/strong>Knowing the return on your investment is key to driving the best results. The ROI calculator will give estimates to help you understand your campaign performance.<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Luxury Presence<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"Lofty\">Lofty: Best for AI-powered Platform<\/h2>\n<div id=\"tc-scorecard-108868\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Lofty\" class=\"lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/Lofty_Logo-removebg-preview-300x98-1.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>Resources for agents, teams, and brokerages<\/li>\n<li>AI-powered support <\/li>\n<li>Lead analysis <\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>Slow customer service response time <\/li>\n<li>Higher cost<\/li>\n<li>Limited website customizations<\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.4<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">1.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.1<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">2.8<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.2<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.8<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose Lofty&nbsp;<\/h3>\n<p>Lofty offers all the standard features of other website builders, including IDX website and MLS integrations, SEO tools, <a href=\"https:\/\/theclose.com\/real-estate-blog-ideas\/\">blogs<\/a>, landing pages, and mobile capabilities. What really stands out is the <a href=\"https:\/\/theclose.com\/best-real-estate-ai-tools\/\">AI-powered tools<\/a> to help capture and convert leads. Lofty\u2019s smart suggestions analyze site activity to provide insights on lead activity and suggest the best next steps.\u00a0<\/p>\n<p>The platform\u2019s lead analysis tool reviews site activity and engagement to estimate the likelihood of a lead closing. The AI ChatBot explains the entire buying and selling process and can schedule appointments. At the same time, the AI-powered advertising feature collects data on keywords, targeting, and creative variations for your campaign to determine the best possible strategy.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"784\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"The Lofty leads dashboard with contact information.\" class=\"wp-image-108869 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/unnamed-29-1.png\"><figcaption class=\"wp-element-caption\">Example of lead dashboard (Source: <a href=\"https:\/\/lofty.com\/?isPopup=1&amp;x_ads_source=9&amp;x_ads_source=9&amp;x_ads_id=680109574946&amp;targetid=kwd-2264206750315&amp;utm_source=Lofty_Branding&amp;campaignId=2076105737&amp;gad_source=1&amp;gclid=Cj0KCQiAo5u6BhDJARIsAAVoDWumrpSiB0QdgpriI5XGmXVSuxLBsi1SeCVhNNhJls5AKi2I3wKhEU8aAg4nEALw_wcB\" target=\"_blank\" rel=\" noopener\">Lofty<\/a>)<\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Lead score: <\/strong>Shape your priorities by dynamically adjusting lead scores. Lofty factor contact validity, online behavior, property info, and more to give actionable insights.<\/li>\n<li><strong>Mobile power dialer:<\/strong> From cellphone to Power Dialer, with Lofty, your smartphone just got smarter. Contact leads and agents easily and call prospects quickly with automatic dialing and voicemail drop.<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Lofty<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"RealGeeks\">Real Geeks: Best for Website Templates<\/h2>\n<div id=\"tc-scorecard-108870\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Real Geeks\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2023\/07\/black-symbol-and-wordmark-300x56.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>Lots of integrations<\/li>\n<li>Built-in lead magnets<\/li>\n<li>Nurturing tools included<\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>Lack of customization in templates<\/li>\n<li>Best features not included in base price<\/li>\n<li>Too rigid for tech-savvy agents<\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.3<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">1.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.6<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">2.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.4<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.6<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose Real Geeks&nbsp;<\/h3>\n<p>Real Geeks has a solid entry-level plan that lets you easily set up an <a href=\"https:\/\/theclose.com\/what-is-idx\/\">IDX-enabled website<\/a> using their templates. The templates are beautiful and extremely functional, with high-gloss vibrancy and a modern flair. Use the CRM and access a bunch of community-sourced email and text templates for your drip campaigns, along with a complete nurturing system to help you convert leads on autopilot.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"720\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"An example of a home estimate and home details.\" class=\"wp-image-108871 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/unnamed-30-1-1200x720-1.png\"><figcaption class=\"wp-element-caption\">Example of custom website feature (Source: <a href=\"https:\/\/www.realgeeks.com\/idx-real-estate-websites\/\" target=\"_blank\" rel=\" noopener\">Real Geeks<\/a>)<\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>EstateIQ:<\/strong> Property valuation and lead conversion tool designed to increase engagement and conversion.&nbsp;<\/li>\n<li><strong>Integrations:<\/strong> Integrate your lead manager with other lead sources. Real Geeks is an open platform designed to be infinitely expandable.<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Real Geeks<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"AgentFire\">AgentFire: Best for Customization<\/h2>\n<div id=\"tc-scorecard-108872\" class=\"scorecard border drop-shadow border-radius-8\">\n<div class=\"border-bottom border-width-2 p-16 h-88 \">\n<div class=\"w-sm-50p d-flex align-items-center justify-center h-100 pe-sm-24 padding-fix\">\n      <img decoding=\"async\" style=\"max-height: 3rem;max-width: 80%\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"AgentFire\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2024\/02\/agent-fire-logo-300x79.png\">\n    <\/div>\n<\/p><\/div>\n<div class=\"ratings-container d-flex flex-col flex-sm-row p-16\">\n<div class=\"w-100 w-sm-50p p-lg-16 order-2 order-sm-1\">\n<div class=\"font-weight-bold mb-16 roboto-20\">Pros<\/div>\n<ul class=\"pros mx-0\">\n<li>Customizable website templates<\/li>\n<li>Integration<\/li>\n<li>Excellent customer support<\/li>\n<\/ul>\n<div class=\"font-weight-bold mb-16 roboto-20\">Cons<\/div>\n<ul class=\"cons mx-0 mb-0\">\n<li>High learning curve<\/li>\n<li>Time-consuming initial setup<\/li>\n<li>Costly add-ons <\/li>\n<\/ul><\/div>\n<div class=\"area-right w-100 w-sm-50p bg-gray-light-4 border-radius-8 order-1 order-sm-2 mb-24 mb-sm-0 d-flex flex-col\">\n<div class=\"font-weight-bold h-72 d-flex ps-16 align-items-center border-bottom border-width-2 roboto-20 justify-space-between\">\n<div class=\"padding-fix\">The Close Score<\/div>\n<div class=\"roboto-28 rating w-72 h-100 d-flex align-items-center justify-content-center padding-fix\">4.3<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Pricing:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">1.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">General Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">3.4<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Advanced Features:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">5.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Service:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">2.0<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between border-bottom align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Customer Rating:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.6<\/div>\n<\/div>\n<\/div>\n<div class=\"criteria flex justify-space-between align-items-center\">\n<div class=\"ps-16 text-uppercase font-weight-bold opacity-75 roboto-14 letter-spacing-1\">Expert Score:<\/div>\n<div class=\"roboto-18 rating py-3 w-72 d-flex align-items-center justify-content-center\">\n<div class=\"w-24\">4.6<\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-grow\">\n<div class=\"flex-grow\"><\/div>\n<div class=\"roboto-14 rating py-3 w-72 d-flex justify-content-center align-items-end line-height-100\">\n<div class=\"pe-8 opacity-50\">out<br \/>of<\/div>\n<div class=\"roboto-28 opacity-50\" style=\"padding-bottom: .4rem\">5<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h3 class=\"wp-block-heading\">Why I Chose AgentFire&nbsp;<\/h3>\n<p>AgentFire stands out by providing a powerful platform for agents who seek customization. Choose from a wide range of templates and tools to create a one-of-a-kind online presence. Plus, it looks great and has some solid <a href=\"https:\/\/theclose.com\/real-estate-seo\/\">SEO features<\/a>, built-in lead gen tools, and seamless integration options. This makes it super easy to develop your own marketing and lead generation ecosystem.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"781\" height=\"509\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"A map with average sold price, a sample listing and examples of Zillow reviews.\" class=\"wp-image-108873 lazyload\" data-src=\"http:\/\/www.kassandramangaka.com\/wp-content\/uploads\/2025\/01\/unnamed-31-1.png\"><figcaption class=\"wp-element-caption\">Branded website (Source: <a href=\"https:\/\/agentfire.com\/wp-content\/uploads\/2024\/07\/Hyperlocal.png\" target=\"_blank\" rel=\" noopener\">AgentFire<\/a>)<\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\">Additional Features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Landing pages and lead magnets: <\/strong>No matter what plan you go for, all AgentFire sites come equipped with landing pages, lead magnets, and other tools to help you capture leads effortlessly.&nbsp;<\/li>\n<li><strong>Elegant website design: <\/strong>AgentFire includes dozens of website templates to choose from, and honestly, they all, whether fully custom or strictly templated, have a high-end, polished appearance with a great user experience (UX).<\/li>\n<\/ul>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit AgentFire<\/a>\n  <\/div>\n<h2 class=\"wp-block-heading\" id=\"FAQs\">Frequently Asked Questions (FAQs)<\/h2>\n<div class=\"d-flex justify-content-between align-items-center cursor-pointer pe-24 close-accordion-heading collapsed\">\n<h3 id=\"is-it-better-to-build-your-own-website-or-use-a-website-builder\" class=\"my-40\">Is it better to build your own website or use a website builder?<br \/>\n\t\t\t\t<\/h3>\n<p><img decoding=\"async\" alt=\"expand\/collapse\" class=\"ms-24 w-16 flex-shrink-0 rotate-180 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/theclose.com\/wp-content\/themes\/theclose\/assets\/images\/icons\/chevron-down.svg\"><\/div>\n<div id=\"is-it-better-to-build-your-own-website-or-use-a-website-builder-content\" class=\"close-accordion-content collapsed mb-40\">\n<p>Deciding whether to create your own website or use a website builder boils down to what you want to achieve with your site. These days, website builders offer a bunch of customization options and integrations to add features. But starting from scratch might be worth considering if you don&#8217;t find what you&#8217;re looking for. Before jumping in, though, it&#8217;s a good idea to check with the website builder you&#8217;re thinking about\u2014they might have designers on hand who can help bring your vision to life.<\/p>\n<\/div>\n<hr class=\"my-0\" \/>\n<div class=\"d-flex justify-content-between align-items-center cursor-pointer pe-24 close-accordion-heading collapsed\">\n<h3 id=\"what-is-the-most-popular-website-builder\" class=\"my-40\">What is the most popular website builder?<br \/>\n\t\t\t\t<\/h3>\n<p><img decoding=\"async\" alt=\"expand\/collapse\" class=\"ms-24 w-16 flex-shrink-0 rotate-180 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/theclose.com\/wp-content\/themes\/theclose\/assets\/images\/icons\/chevron-down.svg\"><\/div>\n<div id=\"what-is-the-most-popular-website-builder-content\" class=\"close-accordion-content collapsed mb-40\">\n<p>In terms of general website builders that aren\u2019t aimed specifically at real estate, Wix and Squarespace are popular choices. But if you go with a general website builder, you&#8217;re limiting yourself on the features you really need for a real estate site. Those specific features are essential for capturing leads, growing your business, and <a href=\"https:\/\/theclose.com\/single-property-websites\/\">advertising property listings<\/a>.<\/p>\n<\/div>\n<hr class=\"my-0\" \/>\n<h2 class=\"wp-block-heading\" id=\"Methodology\">Methodology: How I Chose the Best Real Estate Website Builders<\/h2>\n<p>Our team of licensed real estate pros, research and data geeks, writers, and editors created a weighted rubric to evaluate each website builder platform. After hours of researching dozens of website builders for realtors, particularly those marketing themselves specifically for real estate professionals, and evaluating each, we selected our top picks based on the most impactful elements for agents and brokers. Here are the criteria we based our evaluations on.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>General Features: 25%: <\/strong>I evaluated each real estate website provider\u2019s main features, including bandwidth, storage capabilities, reporting and analytics, white label capabilities, and mobile apps.<\/li>\n<li><strong>Pricing: 20%: <\/strong>There is a vast array of website services with varying costs for real estate professionals. We evaluated the costs of using one of these platforms versus what agents get for the money.<\/li>\n<li><strong>Additional Features: 20%: <\/strong>I also considered any advanced features the companies offered, including IDX integration, landing pages and lead capture capabilities, social media and pay-per-click (PPC) options, CRM integrations, real estate-specific templates, customization options, and any additional marketing and lead gen features.&nbsp;<\/li>\n<li><strong>Customer Service: 10%: <\/strong>Customer support for your real estate website is crucial, especially if you\u2019re paying for the company to run it. So, I looked at how each company\u2019s support works, how many hours they\u2019re available, and how they offered support, whether by phone, email, or live chat.&nbsp;<\/li>\n<li><strong>Customer Rating: 10%: <\/strong>I read a lot of reviews of the website builders and considered their experience compared with my own. I take that additional feedback into account when assessing any software.<\/li>\n<li><strong>Expert Score: 10%: <\/strong>As an active real estate agent, I rely on my experience and expertise to give extra credit for any standout features or additional considerations not included in the above categories.<\/li>\n<li><strong>Ease of Use: 5%: <\/strong>I looked at how much technical skill is required to get your real estate website up and running. I also considered if any technical skills are needed to maintain the website once it\u2019s live.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"Your-Take\">Your Take<\/h2>\n<p>When you create a website for real estate, it should reflect you and your business with the ability to attract clients and generate solid leads. When considering websites for Realtors, use this list to find the one that works best for your business and your budget. Have you used any of these real estate website builders? Let me know about your experiences in the comments!<\/p>\n<p>The post <a href=\"https:\/\/theclose.com\/best-real-estate-website-builders\/\">The 7 Best Real Estate Website Builders for 2025<\/a> appeared first on <a href=\"https:\/\/theclose.com\">The Close<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Real estate websites are an excellent way to show off your brand and give potential clients a sneak peek into &hellip; <a href=\"http:\/\/www.kassandramangaka.com\/index.php\/2025\/01\/06\/the-7-best-real-estate-website-builders-for-2025\/\" class=\"more-link\"><span class=\"more-button\">Continue Reading<span class=\"screen-reader-text\">The 7 Best Real Estate Website Builders for 2025<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"_links":{"self":[{"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/posts\/455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/comments?post=455"}],"version-history":[{"count":2,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/posts\/455\/revisions"}],"predecessor-version":[{"id":465,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/posts\/455\/revisions\/465"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/media\/283"}],"wp:attachment":[{"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/media?parent=455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/categories?post=455"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.kassandramangaka.com\/index.php\/wp-json\/wp\/v2\/tags?post=455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}