{"id":444,"date":"2025-01-08T18:42:17","date_gmt":"2025-01-08T19:42:17","guid":{"rendered":"http:\/\/www.kassandramangaka.com\/?p=444"},"modified":"2025-02-11T15:25:09","modified_gmt":"2025-02-11T15:25:09","slug":"12-happy-new-year-real-estate-marketing-ideas-to-ring-in-2025","status":"publish","type":"post","link":"http:\/\/www.kassandramangaka.com\/index.php\/2025\/01\/08\/12-happy-new-year-real-estate-marketing-ideas-to-ring-in-2025\/","title":{"rendered":"12 Happy New Year Real Estate Marketing Ideas to Ring in 2025"},"content":{"rendered":"

As a real estate professional, the beginning of the year is an ideal time to reconnect with your sphere and set the stage for a successful 2025. I\u2019ve selected 12 actionable ideas designed to help you strengthen client relationships, build your brand, and generate new leads while providing value to your audience. Implementing these Happy New Year real estate tactics, you\u2019ll start the year with momentum and create lasting impressions that keep clients coming back and referring their friends. Let\u2019s dive in! <\/p>\n

1. Record a Cheerful New Year\u2019s Video Text Message<\/h2>\n
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\"Person<\/figure>\n<\/div>\n

Video text messages make an incredible impression. Despite being super easy to record, relatively few agents use them. They\u2019re way more personal than the usual emoji-filled text, and you don\u2019t have to worry about being perfect\u2014authenticity is the name of the game. Simply record a short, warm video wishing your clients a happy New Year and thanking them for their trust in your services.<\/p>\n

2. Handwrite \u201cHappy New Year\u201d Notes to Key Clients<\/h2>\n

You\u2019ve heard it countless times before: nothing beats a handwritten note to garner attention. Spend an hour or so writing personal \u201cHappy New Year\u201d cards to a select group of top clients and referrers. <\/p>\n

Include a personal detail you\u2019ve saved in your contact database so they know it\u2019s a unique and authentic expression of care. Express your gratitude for their trust and support, let them know your target for the coming year, and let them know you look forward to helping them and their families and friends meet their real estate goals. <\/p>\n

3. Share Your 2025 Market Predictions<\/h2>\n
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\"House<\/figure>\n<\/div>\n

Send New Year real estate emails with your predictions for the 2025 housing market. Many people are wondering where it may head. Since your job inherently involves staying informed on market trends, analyzing industry news, and closely monitoring local developments, you’re perfectly positioned to provide the answers. With your expertise, there’s no one better to share valuable predictions for real estate in your community than you!<\/p>\n

4. Send Your First Quarterly Market Update<\/h2>\n

In a similar vein, enhance your credibility and image as the local real estate expert by sending a quarterly real estate email or custom postcard that updates your recipients on what is happening in your area\u2019s market. Include data of interest to your audience, such as the number of homes sold, the median selling price, and the average days on the market.<\/p>\n

5. Start a “New Year, New Home” Postcard Campaign<\/h2>\n
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\"Woman<\/figure>\n<\/div>\n

People don\u2019t wait until the spring market to make a move. As an agent, you must engage your farm now, planting the seeds you can reap later. A professionally designed custom postcard with a message about fresh starts and finding your dream home will resonate with those who couldn\u2019t play host for the holidays because their home was too small. Consider incentivizing sellers to list early in the year by offering a limited-time bonus, such as a free staging consultation or professional photography<\/a>.<\/p>\n

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ReminderMedia can tell you who among your contacts is most likely to move<\/a> in the coming year and help you develop a targeted mailing list. We\u2019ll even give you unlimited free landing pages to capture leads and add 25 free postcards to your first mailing!<\/p>\n

\n Visit ReminderMedia<\/a>\n <\/div>\n

6. Create a \u201cSelling Your Home in 2025\u201d Social Media Campaign<\/h2>\n

Share daily posts or reels about how homeowners can sell faster and at top dollar by making improvements or staging their current homes in preparation for sale. Create these tips yourself, relying on your experience about what works, or, even better, collaborate with your referral<\/a> partners in interior design, landscaping, remodeling, renovations, or staging. Working together, you can cross-promote your posts or reels for greater impact.<\/p>\n

7. Post Real Estate New Year Quotes or Memes<\/h2>\n
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\"ReminderMedia
Social media tools for agents (Source: ReminderMedia<\/a>)<\/figcaption><\/figure>\n<\/div>\n

Offering words of wisdom and memes on social media is an easy way to garner likes. New Year real estate quotes<\/a> will lend a bit of inspiration, while memes are always good for a giggle and are highly shareable. <\/p>\n

Consult Etsy and Pinterest for ideas, then use Canva to create an eye-catching image. Or, get 30 free days of ReminderMedia\u2019s Social Media Automation<\/a> tool and let them do it all for you. They\u2019ll write, design, and post quotes, memes, articles, and other content from your selected categories to your Facebook and\/or Instagram page according to your schedule. And, as a final touch, they’ll update your dashboard with key metrics to monitor their effectiveness.<\/p>\n

8. Highlight the Top Neighborhoods to Watch in 2025<\/h2>\n

Using drone footage from Google Earth Studio<\/a>, create an aerial tour of the most popular areas buyers should keep an eye on and either post the video to social media or create a carousel. Or, if you prefer, write an engaging blog that includes images of local hot spots and views of the town, homes, and scenery. Be sure to include links to your active listings in these locations. <\/p>\n

9. Recommend Useful Guides<\/h2>\n
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Downloadable guides (Source: ReminderMedia<\/a>)<\/figcaption><\/figure>\n<\/div>\n

The start of a new year is often when people begin making new plans, and there is no shortage of free guides for homeowners and would-be buyers and sellers to help. A simple internet search will provide a slew of downloadable files you can redesign with a little help from Canva. Alternatively, copy and paste any of these prompts into a generative AI program like Gemini or ChatGPT to create your own:<\/p>\n