Category: Marketing

Looking to gain new clients or seller and buyer leads? Ready to stand out in your prospects’ mailboxes? The best … Continue ReadingThe 5 Best Real Estate Direct Mail Companies

Throughout your real estate career, you’ll write countless property listing descriptions. The words you choose can shape buyers’ perceptions and … Continue Reading250+ Real Estate Words to Market Your Next Listing

Effective real estate slogans and taglines are a top-producing realtor’s secret weapons for personal, team, or brokerage branding. Often used … Continue Reading89 Best Real Estate Slogans & Tagline Ideas for Branding

Key takeaways A real estate referral fee is a percentage of the commission paid to an agent who refers a … Continue ReadingThe Complete Guide to Real Estate Referral Fees for 2025

If you still rely on ground-level shots alone, you’re missing out — big time. Aerial images and video footage aren’t … Continue ReadingDrones for Real Estate Photography: How to Get Started + Top Picks

Whenever a property looks empty or outdated in photos, potential buyers will scroll past it. Virtual staging changes that by … Continue ReadingThe 6 Best Virtual Staging Software & Virtual Staging Guide in 2025

Being a real estate agent comes with a whirlwind of daily responsibilities. And on top of all that, you still … Continue Reading30 Real Estate Social Media Content Ideas for 2025

When you start a real estate company, choosing a name is a huge decision! Below, I share a list of … Continue Reading120 Real Estate Company Names & How To Create [+ Generator]

From smart search features to insightful market updates, every real estate agent website should shine to make the home buying … Continue ReadingThe 15 Best Real Estate Agent Websites for 2025

A comparative market analysis (CMA) helps estimate the value of a property based on comparisons to current active listings and … Continue ReadingHow to Do a Comparative Market Analysis: A Step-by-Step Guide